Advertising Thematic Scorecard

By Globaldata

Our thematic screen ranks companies based on leadership in the 10 themes that matter most to their sector. When a company’s business strategy is not likely to include a consideration of themes, it will not succeed in a future filled with multiple disruptive threats. In the advertising sector, the most prominent themes include COVID-19 and data privacy, alongside artificial intelligence, cybersecurity, regulation, and ecommerce. GlobalData’s thematic research ecosystem has a proven track record of identifying the important themes early, enabling you to make the right investments ahead of the competition to secure that all-important competitive advantage.

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