Yext. has been granted a patent for a method that identifies changes to data listings associated with entities, facilitates reversion to original data if discrepancies exceed a threshold, and updates the listings upon client acceptance of the changes. GlobalData’s report on Yext gives a 360-degree view of the company including its patenting strategy. Buy the report here.
According to GlobalData’s company profile on Yext, Virtual data center was a key innovation area identified from patents. Yext's grant share as of June 2024 was 34%. Grant share is based on the ratio of number of grants to total number of patents.
Data management and update method for entity listings
The patent US12045781B2 outlines a method and system for managing changes to data listings associated with entities on provider systems. The process begins with a source system identifying a modified version of data that has been altered by an end-user through a provider's webpage. The source system then assesses whether the difference between this modified data and a previously stored version exceeds a predetermined threshold. If it does, the system triggers a reversion to the stored version of the data. Following this, a communication is sent to the entity's associated system, detailing the changes. Upon receiving confirmation of acceptance from the entity, the source system updates the listings across multiple provider systems to reflect the accepted changes.
Additionally, the patent describes the technical framework supporting these operations, which includes a processing device and memory for executing the necessary instructions. The system is designed to facilitate the identification of the set of provider systems that store the relevant listings and ensures that all systems are synchronized post-update. The method also allows for the generation of search results based on the modified data and includes provisions for reverting changes through a user interface. This comprehensive approach aims to maintain data integrity and consistency across various platforms while accommodating user-generated updates.
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