Searchmetrics, a prominent information and communication technology (ICT) vendor, relies on a network of sales channel partners to sell and distribute its offerings across its customer base, without relying on direct sales. According to proprietary analysis in GlobalData’s Searchmetrics Partner Ecosystem Profile, the consulting services, business process applications, and data and analytics categories account for 98.9% of the total partner engagements, as of March 2024. Buy the profile here.Buy the profile here.

Searchmetrics GmbH (Searchmetrics) is a global enterprise search experience optimization platform which combines SEO, content, social media, PR and analysis to create the foundation for developing and executing an organic search strategy.

As depicted in the chart above, Searchmetrics's partner engagements are focused on serving clients across Western Europe, which accounted for 93.2% of their overall partner engagements, followed by North America with a share of 5.1%, according to GlobalData's report.

Construction, government, and food service emerged as the top three industry verticals, that Searchmetrics is focusing on serving via its partners. These verticals together contributed 26.4% of the total vertical-specific partner engagements, with construction leading the partner engagement distribution with a share of 9.5%.

The table below covers prominent partners of Searchmetrics based on GlobalData's proprietary scoring framework, which analyzes partner engagements on multiple parameters including revenue band, employee band, partnership certification, partner vertical and geography focus, among others. The majority of Searchmetrics 's partners belong to the "Consulting & Advisory" application category.

GlobalData's Partner Network Database tracks and evaluates the partner ecosystem for over 450 ICT vendors, across 29 industries, 18 ICT solution areas, and 7 regions using a proprietary partner scoring framework. To uncover and analyses the partner network for other leading ICT vendors, access GlobalData's proprietary partner ecosystem profiles below:

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GlobalData, the leading provider of industry intelligence, provided the underlying data, research, and analysis used to produce this article.

GlobalData’s Partner Network Database tracks partner ecosystem of IT vendors. The database offers granular details on official partners of the IT vendors spread across the geographies. This analysis considers only partners details that are sourced from company website, press releases, CXO commentary from the publicly available sources and excludes all terminated and rumoured partner deals.