Mercari has been granted a patent for a program that allows an information processing terminal to acquire and transmit position information to an information processing apparatus. The program also enables the terminal to receive display data related to products based on the position information and output the data in a safe region of an image or real space. The patent also includes the capability to display a 3D model of the seller along with the product data. GlobalData’s report on Mercari gives a 360-degree view of the company including its patenting strategy. Buy the report here.
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According to GlobalData’s company profile on Mercari, image-based transactions was a key innovation area identified from patents. Mercari's grant share as of September 2023 was 10%. Grant share is based on the ratio of number of grants to total number of patents.
Patent granted for displaying products in augmented reality
A recently granted patent (Publication Number: US11734898B2) describes a computer-readable storage medium that stores a program for an information processing device. The program enables the device to perform various steps to enhance the user's shopping experience.
The first claim of the patent involves acquiring position information from the information processing device and transmitting it to an information processing apparatus. The device then receives display data related to one or more products associated with the position information. Additionally, the device acquires 3D model data of a seller, generated by capturing an image of the seller. It also identifies a first region where the user can safely walk and a second region where the user may be exposed to danger. The device outputs the display data related to the products in a position overlapping with the first region and not overlapping with the second region, either in a real space or in the image. Furthermore, the device displays a 3D model of the seller using the received 3D model data, associated with the display data of the first product.
The patent also includes several additional claims. These claims involve outputting the display data along the boundary of the first region, accepting user selection of products and transmitting the information to the information processing apparatus, acquiring pathway information and outputting product data along the indicated pathway, and receiving attribute data of the products and outputting attribute data of a product when the device moves towards the corresponding display data. The display data may include image data, 3D model data, or discount information of the products.
The patent also describes an information processing device utilized by a user, which includes one or more processors, a storage device, and one or more programs stored in the storage device. These programs enable the device to perform the steps mentioned in the claims, such as acquiring position information, receiving display data, and outputting the data in relation to the user's position and safety regions. The device may be artificial reality (AR) glasses.
In summary, the granted patent outlines a program stored in a computer-readable storage medium that enhances the shopping experience by providing display data related to products based on the user's position and safety regions. The program also allows for the display of 3D models of sellers and the inclusion of attribute data and discount information. An information processing device, such as AR glasses, can execute the program and provide these features to the user.
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GlobalData, the leading provider of industry intelligence, provided the underlying data, research, and analysis used to produce this article.
GlobalData Patent Analytics tracks bibliographic data, legal events data, point in time patent ownerships, and backward and forward citations from global patenting offices. Textual analysis and official patent classifications are used to group patents into key thematic areas and link them to specific companies across the world’s largest industries.
