Hootsuite Media, a prominent information and communication technology (ICT) vendor, relies on a network of sales channel partners to sell and distribute its offerings across its customer base, without relying on direct sales. According to proprietary analysis in GlobalData’s Hootsuite Media Partner Ecosystem Profile, the others, business process outsourcing, and application development and management categories account for 80.8% of the total partner engagements, as of March 2024. Buy the profile here.Buy the profile here.
Hootsuite Media Inc (Hootsuite) provides social media marketing and management platform. The platform allows users to manage all social media marketing from a single dashboard. Hootsuite offers advertising, monitor activity, analysis, social commerce, and social selling. The platform of the company facilitates the execution of campaigns across several social networks from a single, secure, web-based dashboard. It also provides tools for managing all social profiles and aids in the discovery and scheduling of useful social content, allowing businesses to identify trends and get insight into pertinent data. The company serves worldwide. Hootsuite is headquartered in Vancouver, British Colombia, Canada.
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As depicted in the chart above, Hootsuite Media's partner engagements are focused on serving clients across North America, which accounted for 71.1% of their overall partner engagements, followed by Western Europe with a share of 14.5%, according to GlobalData's report.
Government, construction, and financial markets emerged as the top three industry verticals, that Hootsuite Media is focusing on serving via its partners. These verticals together contributed 24.6% of the total vertical-specific partner engagements, with government leading the partner engagement distribution with a share of 9%.
The table below covers prominent partners of Hootsuite Media based on GlobalData's proprietary scoring framework, which analyzes partner engagements on multiple parameters including revenue band, employee band, partnership certification, partner vertical and geography focus, among others. The majority of Hootsuite Media 's partners belong to the "Solution Partner (Implementation / Deployment)" application category.
GlobalData's Partner Network Database tracks and evaluates the partner ecosystem for over 450 ICT vendors, across 29 industries, 18 ICT solution areas, and 7 regions using a proprietary partner scoring framework. To uncover and analyses the partner network for other leading ICT vendors, access GlobalData's proprietary partner ecosystem profiles below:
- Emma, Inc.
- Veeva Systems
- Kooomo SaaS
- Intraedge Truyo
- Intellect Design Arena Limited
- Alert Logic Inc
- Ping Identity
- Sisense
- SingleStore
- Veeam Software Group GmbH
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GlobalData, the leading provider of industry intelligence, provided the underlying data, research, and analysis used to produce this article.
GlobalData’s Partner Network Database tracks partner ecosystem of IT vendors. The database offers granular details on official partners of the IT vendors spread across the geographies. This analysis considers only partners details that are sourced from company website, press releases, CXO commentary from the publicly available sources and excludes all terminated and rumoured partner deals.
