Cloudinary, a prominent information and communication technology (ICT) vendor, relies on a network of sales channel partners to sell and distribute its offerings across its customer base. According to proprietary analysis in GlobalData’s Cloudinary Partner Ecosystem Profile, the consulting services, business process applications, and data and analytics categories account for 79.6% of the total partner engagements, as of May 2022. Buy the profile here.
Cloudinary is engaged in operating and managing software-as-a-service (SaaS) platform that offers cloud-based image and video management services which in turn helps various media Developers and marketers to quickly and easily create, manage and deliver their digital experiences across any browser, device and bandwidth for its clients. The company is headquartered in Petah Tikva, Israel.
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As depicted in the chart above, Cloudinary's partner engagements are focused on serving clients across Western Europe, which accounted for majority of their overall partner engagements, followed by Eastern Europe, according to GlobalData's report.
Retail, consumer goods, and healthcare emerged as the top three industry verticals, that Cloudinary is focusing on serving via its partners. These verticals together contributed 18.3% of the total vertical-specific partner engagements, with retail leading the partner engagement distribution.
The table below covers prominent partners of Cloudinary based on GlobalData's proprietary scoring framework, which analyzes partner engagements on multiple parameters including revenue band, employee band, partnership certification, partner vertical and geography focus, among others. The majority of Cloudinary's partners are value-added distributors or resellers.
GlobalData's Partner Network Database tracks and evaluates the partner ecosystem for over 300 ICT vendors, across 29 industries, 18 ICT solution areas, and 7 regions using a proprietary partner scoring framework. To uncover and analyses the partner network for other leading ICT vendors, access GlobalData's proprietary partner ecosystem profiles below:
- Hitachi Solutions
- CenturyLink
- ARQ Group
- Tencent
- Sitecore
- Equinix
- Ibexa
- Virtusa
- PT Mitra Integrasi Informatika
- ChannelAdvisor
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GlobalData, the leading provider of industry intelligence, provided the underlying data, research, and analysis used to produce this article.
GlobalData’s Partner Network Database tracks partner ecosystem of IT vendors. The database offers granular details on official partners of the IT vendors spread across the geographies. This analysis considers only partners details that are sourced from company website, press releases, CXO commentary from the publicly available sources and excludes all terminated and rumoured partner deals.
